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Steel Dog

Success Story

Steel Dog innovated a new cooker design that provides a portable, simple to use, easy to clean solution for all outdoor cooking situations.

Challenge

Accepted

Steel Dog started their backyard grill equipment business by word-of-mouth alone. As competition was rising it was obvious that social media management and marketing would be the answer to growing the business further.

The goal was to get brand awareness and product exposure to showcase their innovative cooker.

Steel Dog knew it would be equally important to have a successful landing page that could convert traffic into sales on their website.

During the launch of their new landing page, we as also implemented marketing strategies on social media that increased traffic to their website and business.

Initial Areas of Focus

Which would be critical to their success and growth of the brand.
Landing Page Conversions

Landing Page Development

Launch, create, and manage paid social campaigns

Social Media Video View Ads

Highly Effective Facebook & Instagram Presence

Social Media Management

Testimonial

Steel Dog choose Chappell Capital for social management, conversion optimization, product page design, and website development. The result, a massive amount of traffic was driven to both the website and social media pages.

Steel Dog

THE PAYOFF

66%

Increase in Website Traffic

459%

Increase in Social Media Engagement

54%

Increase in Brand Awareness

Our Work

They trusted Chappell Capital to optimize their landing page and manage paid social initiatives. This allowed for Steel Dog to get a great amount of exposure to their business which lead them to being featured in many magazines, articles, and events.

Outcome

Social Media Instagram/Facebook Ad Examples
Facebook Ecommerce Ads Example
Facebook & Instagram Ad Examples

View More

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DFW Property Remedies trusted Chappell Capital to optimize their landing page and manage paid social initiatives. DFW Property Remedies received enhanced exposure to the right audiences online to get more leads to continue to grow their business.DFW Property Remedies
Rollin’ n Bowlin’, Fort Worth’s first açaí bowl-focused establishment, will transition from a food truck to a brick-and-mortar spot. - Case StudyRollin' n Bowlin'
Case Study: Run Project is about bringing people together who love to compete, participate, and volunteer. Since their first race in 1994, millions of racers have crossed their finish lines and they have raised millions of dollars for their beneficiaries.Run Project

Tap into the potential of
data-driven marketing.

Request For Proposal.

BRYKER HYDE
Digital Marketing Agency Dallas Texas

Dallas

1920 McKinney Ave, Dallas, Floor 33, TX 75201

Digital Marketing Agency Fort Worth Texas

Fort Worth

5049 Edwards Ranch Rd, Floor 4, Fort Worth, TX 76109

Digital Marketing Questions

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